Bringing in the Right People & Building Long-Term Growth
Soldotna Dental partnered with Martin Media to build a strategic, long-term recruitment and patient acquisition media engine that connects with the right local community members.
- Format
- 9:16 Vertical Reel
- Primary Objective
- Patient & Talent Acquisition
- Client Rating
- 5.0 ★★★★★
- Market
- Soldotna & Kenai Peninsula
"He was really able to help bring in the people we really want in our business, and help us with that long-term strategy."
Connecting with the Right Patients & Professionals
When operating an established healthcare and dental practice on the Kenai Peninsula, attracting high-intent patients and skilled clinical staff requires more than generic promotions. The practice needed a video asset that communicated genuine warmth, clinical excellence, and deep community roots.
Story-Driven Production Built for Long-Term Strategy
Martin Media developed an authentic, interview-driven brand story paired with high-hook vertical video reels. Rather than relying on hard-sell scripts, we focused on the practice's culture and long-term vision, creating content that resonates with both local families and top-tier healthcare professionals.
Building Equity That Compounds on the Peninsula
The resulting commercial reel gave Soldotna Dental a high-impact digital asset for patient acquisition and staff recruitment. As the practice leadership shared, our strategy succeeded in 'bringing in the people we really want in our business, and helping us with that long-term strategy.'
What Went into This Production
- Targeted Patient & Clinical Staff Acquisition
- Long-Term Strategic Positioning on the Kenai Peninsula
- High-Retention 9:16 Vertical Video Production
- Full 100% Asset & Footage Ownership with Zero Agency Lock-In
Want to Reach the Right People for Your Business?
We work directly with Alaska commercial firms, healthcare practices, and regional tourism operators to create media engines and websites that produce real, compounding results.